In these uncertain times during the Novel Coronavirus or COVID-19 pandemic, there are businesses, educational facilities, governments, and people who need to transition their work online to keep providing for the people who need them and to keep their business operating while they are staying home.
If you aren't used to operating this heavily in the digital space or even if you are comfortable operating online, updates and information to your audience are essential as things are evolving so rapidly with health, business, government, and family.
Voiceover is an effective tool you can use to help your transition to a work from home economy. Many modern professional voice actors have high quality home studios that can work directly with you to have your message heard with a fast turnaround.
On the Phone
Voicemail, Auto Attendant, Interactive Voice Response, On Hold
Businesses are updating their business hours. They are also receiving an influx of phone calls to their call centres with extremely long wait times. Utilizing a voice over on hold message while they wait can help them get sometimes critical information and help manage and relieve workloads on call centre staff.
Medical instruction, information on health care, precautions, and safety are vital right now. As we continue to get more information on the Coronavirus, there will continue to be the need to share updated information within the medical community and to the public.
Creating audio instructions or a video paired with voiceover can help train new employees remotely. It can also help in training existing employees who are transitioning to working from home. It is also time effective if you have many employees you need to get information to as opposed to having to video chat with them one by one or in a conference call. It also allows them to review the material multiple times for reference and and provides flexibility for new schedules and obligations. As many people are making adjustments not only for themselves, but may also be having to accommodate changes in their home and family life.
Many educators who would be in a traditional classroom setting are now having to adapt course material rapidly online. Some educators have no prior experience to teaching online and are asked to go above and beyond to meet the needs of their students. Just some examples of large educational facilities that are being affected by changing stay at home and work from home orders:
Using voiceover to educate in these sudden circumstances can help make the transition more manageable for both educators and their students.
As people are transition to work from home, they also need to make sure that their digital information is properly protected. eLearning voiceover is a consistent and effective way to update procedures.
Tutorials and how to's on products, software, and apps can help, especially in businesses where you are experiencing those long customer support call times. Tutorials can help your clients more easily understand how to use your product or work through a technical issue. This will also help manage the influx of calls you may be getting to your support team.
There are really endless possibilities when it comes to eLearning. Using voiceover to deliver the material will help your students absorb the information.
This is a short form marketing video for your business that tells them about a product or service from your business. You generally find them on a businesses landing page or on social media like Facebook, Instagram, and Youtube where they are easily shareable.
Here's an explainer video Marlena voiced for Disaster Hawk, an app that helps make disaster plans for you, your family, and your small business.
Radio ads and television commercials have long be paired with great voiceovers. Especially now for commercials, because filming spots with live actors is less accessible, so companies are even taking footage they already have and are pairing them with new, relative, and adapted voiceovers. Right now businesses have to be in-tune with how people are feeling and create messaging that is appropriate, sensitive, and empathetic to what people are experiencing right now.
There are multiple levels of advertising local, national, and online. So there are options for local and small businesses that may be effective and within your budget.
Is there a product or piece of digital content you want to offer? People are at home and in their off hours they are using video streaming services, video games, eBooks, and podcasts, consuming much of their entertainment digitally. Now is the time to have your audiobook narrated or work on your podcast.
Whatever path you choose for voiceover to help transition your business and keep up with current demands, in the time of uncertainty, unease,and new challenges, it's important for businesses to be sensitive, empathetic, and flexible. In the time of isolation, we all hope to hear a reassuring voice.
Do you need a voice over like one of the ones mentioned above?
If you're looking to get a voiceover quote for you project, contact Marlena with your project details.
Marlena has been providing professional voiceover services to all kinds of businesses and projects since 2015.
Originally from the San Francisco Bay Area, she received her BFA in Theatre from the University of Idaho.
In addition to voiceover and theatre, she has also performed at hundreds of Bay Area children's parties and events as beloved princesses.
Get in touch to have Marlena's voice on your next project.